History

Roll With It Released

On 14 August 1995, Oasis released “Roll with It” through Creation Records as the second single from their eagerly anticipated sophomore album.

Roll With It Released
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Despite its driving, stadium-ready sound, “Roll with It” became best known for its role in the now-legendary “Battle of Britpop.” Blur’s Food Records famously moved the release date of “Country House” to coincide with Oasis’s single, igniting a media-fueled rivalry that saw Blur’s offering sell 274,000 copies to Oasis’s 216,000 in the first week. Ultimately, “Roll with It” peaked at number two on the UK Singles Chart, just behind Blur.

Beyond the chart showdown, the single showcased Oasis’s evolving songwriting. While borrowing the classic pop sensibilities of early Beatles songs, Noel’s lyrics advocate authenticity and resilience—a theme echoed in other Oasis tracks like “Supersonic” . The single’s B-sides—“It’s Better People,” “Rockin’ Chair,” and a live version of “Live Forever” recorded at Glastonbury ’95—offered fans a deeper glimpse into the band’s rock roots and live prowess.

The music video, shot on the windswept sands of Weston-super-Mare, reinforces the single’s open-road ethos: a quintet of TVs set against a vast beachscape, symbolizing both the band’s working-class identity and their cinematic ambition . When Oasis mimed “Roll with It” on Top of the Pops on 17 August 1995, Liam and Noel cheekily swapped roles—Liam wielding Noel’s guitar and Noel handling the tambourine—further cementing the track’s playful spirit.

Critics were divided on the release. AllMusic’s Stephen Thomas Erlewine praised it as “an assured stadium rocker that unabashedly steals the crown from Status Quo,” while Melody Maker’s David Stubbs noted its more restrained energy compared to the band’s earlier singles . Smash Hits, however, was less enthusiastic, likening it to a “weak track” on the album.

Though it never reached number one, “Roll with It” remains a pivotal moment in Britpop history. Its release not only solidified Oasis’s status as chart heavyweights but also highlighted the era’s cultural divide—north versus south, working-class swagger versus middle-class cool—that defined the mid-’90s UK music scene. In retrospect, the song stands as a testament to the band’s ambition and the electric atmosphere of Britpop’s golden age.

 

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